DAYTONA BEACH, Fla. (AP) — With the NASCAR season revving up at Daytona International Speedway this week, companies still have a chance to associate themselves with the sport's most popular driver, Dale Earnhardt Jr.

DAYTONA BEACH, Fla. (AP) — Danica Patrick will make her NASCAR debut this weekend at Daytona International Speedway.

DAYTONA BEACH, Fla. (AP) — Danica Patrick will make her NASCAR debut this weekend at Daytona International Speedway.

DAYTONA BEACH, Fla. (AP) — Kevin Harvick started Speedweeks in bed, started the Budweiser Shootout in a backup car and started the final few laps out of the lead.

DAYTONA BEACH, Fla. (AP) — Rick Hendrick, Mark Martin and Dale Earnhardt Jr. spent the last month talking about how those in-house, offseason moves would make a difference.

DAYTONA BEACH, Fla. (AP) — Here's something you haven't read in a while: Dale Earnhardt Jr. is in first place.

DAYTONA BEACH, Fla. (AP) — If the first practice is any indication, Speedweeks could be filled with aggressive driving, big wrecks and backup cars.

DAYTONA BEACH, Fla. (AP) — Ask anyone in NASCAR about the many, many industry ailments and the answer is that everything will be just fine.

DAYTONA BEACH, Fla. (AP) — Come in like a wrecking ball and take out half the field on the first lap, and Danica Patrick's stock car racing experiment will screech to a halt.